Home improvement stars Chip and Joanna Gaines are heading to Dallas-Fort Worth with their realty company. Magnolia Realty is opening up a location in Grapevine, extending its reach across the Lone Star State.
Chip and Joanna rose to fame in 2013 with the launch of their HGTV show, “Fixer Upper,” becoming one of the most successful home improvement couples on TV.
After entering the real estate sector when Chip co-founded Magnolia Realty in the early 2000s, the couple continued to branch out into different business sectors in Texas.
Magnolia Realty began its story in Waco in 2007. Since then, their business in Waco has grown from real estate to include multiple ventures under the Magnolia banner; the relaunch of the Discovery DIY Network included a rebrand as the Magnolia Network.
The impressive expansion of the Magnolia Realty brand has propelled Chip and Joanna Gaines across several different areas of Texas, including Granbury, San Antonio, and Austin.
In Waco, the two have become known as irreplaceable entrepreneurs with several business interests that bring economic success to the city; the region has seen a sustained period of growth since the launch of “Fixer Upper.”
Among the businesses Chip and Joanna Gaines have launched in Waco is the Silos retail park, which includes a bakery store that has helped the city’s tourism industry climb from 564,000 visitors in 2013 to more than two million in 2019.
The people of Grapevine and Dallas-Fort Worth will be hoping for a similar impact on their economy.