Philly-Inspired Italian Ice Arrives in Dallas

Italian Ice
Italian ice from So Icy | Image by So Icy/Twitter

Philadelphia’s favorite frozen treat has found a new home in Dallas.

A new food truck called So Icy, which serves “water ice” — aka Italian ice — among other menu items, recently opened in Trinity Groves.

It quickly garnered widespread attention online and a positive response from locals enjoying the frozen treat as a welcome escape from the intense summer heat.

A popular dish in the City of Philadelphia for over 60 years, water ice is described by the company as “thicker than a slushy and … smoother than a snow cone,” with “a texture consistency similar to sorbets or ice cream.”

So Icy’s water ice treats come in a variety of flavors, including mango, cherry, strawberry lemonade, coconut, and rainbow, among others.

“You don’t have to worry about the product losing flavor as you eat it,” the company advertises on its website. “Also with it being vegan (fat free, dairy free, gluten free, cholesterol free) almost all eaters can enjoy it.”

“Enjoy this not so guilty pleasure in honor of #soicysaturday,” shared one user in a social media post alongside an attached video of the creamy frozen treat.

So Icy also sells a variety of other foods, including Philly cheesesteaks, cheeseburgers, soft pretzels, street tacos, and more. They also have plenty of side dishes to choose from, including hand-cut fries, sweet potato fries, mashed potatoes, and mac-n-cheese.

When the company’s owner, Philadelphia native Bruce Mapp, moved to North Texas, he quickly realized that the region could benefit from the icy treat by using it as a way to stay cool and refreshed in the hot Texas heat, reported the Dallas Business Journal.

So Icy is located in Dallas’ Bicentennial Park at 423 Singleton Blvd. The food stand is open Monday-Friday from 2 p.m. to 10 p.m. as well as Saturday and Sunday from 11 a.m. to 10 p.m.

The Dallas Express reached out to So Icy to ask Mapp about the inspiration behind his new food stand and if he planned on expanding the number of food trucks but did not hear back by the time of publishing.

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