Canadian dessert cafe Fluffy Fluffy plans to open a franchise in Dallas in March, the company announced in a news release on Thursday.
“We are thrilled to extend our reach into the South,” said Benson Lau, director of business development for the company, in a press release. “The South is a rich tapestry of culture, and we are genuinely excited to immerse ourselves as part of it. We believe our unique experience and diverse flavors have the power to bring communities together, and we can’t wait to continue our growth in Texas, Georgia, Florida, and beyond.”
Known for its souffle pancakes, Fluffy Fluffy opened a franchise in Frisco in December. It is planning to sign “multi-unit deals” in Orlando, Atlanta, and Miami.
“We’ve been eager to continue our growth into the United States,” Lau said. “We believe that the unique charm of Fluffy Fluffy, with its delectable Japanese-style souffle pancakes and commitment to creating special moments, will resonate with a wide audience throughout the states. As we embark on this exciting journey, we invite passionate individuals to join us in bringing the Fluffy Fluffy experience to even more corners of America.”
Founded in 2018, Fluffy Fluffy began franchising two years later. Its pancakes are made with locally sourced milk and without artificial additives. They can be topped with a variety of fruits, assorted toppings, and in-house sauces. The brand’s menu also includes croffles, burnt top cheesecake, roll cake, macarons, lattes, and specialty sodas. The menu features meat-free items.
Internationally, Fluffy Fluffy is known as Fuwa Fuwa. It operates 30 locations in the U.S. and abroad.