Texas Agriculture Commissioner Sid Miller is calling on residents to fire up the grill and show appreciation for one of the state’s proudest traditions: beef.
May officially kicks off “National Beef Month” in the Lone Star State. Miller says it’s more than just a reason to enjoy a ribeye; it’s a time to recognize the people and values behind Texas’ multibillion-dollar cattle industry.
“Beef isn’t just what’s for dinner in Texas – it’s a way of life,” Miller said in a statement published on Tuesday.
“Our beef industry contributes over $12 billion annually to Texas and sustains thousands of jobs, But this is about more than money; it’s about values: responsibility and stewardship. Our ranchers are top conservationists in the country. They use science, innovation, and common sense to raise safe, nutritious, sustainably produced beef,” Miller added.
Texas leads the country in cattle production, thanks to its deep-rooted ranching culture stretching across every crevice. Ranchers across Texas continue to combine generational knowledge and land usage adaptations alongside modern innovations to deliver high-quality beef for the world’s market.
Texans are encouraged to celebrate in a few simple ways: enjoy a variety of beef recipes, learn more about the cattle industry, support local producers or restaurants, and remember to be thankful to ranchers for their work.
Miller also spotlighted the GO TEXAN program, which supports small businesses that promote the beef industry by offering everything from custom meat cuts to jerky and seasoning blends.
Whether it’s a backyard burger, smoked brisket, or fajitas on the grill, Miller says beef brings people together and keeps the Texas spirit strong, regardless of the industry’s huge economic impact worldwide.
What the experts are adding:
“The cattle industry is a vital part of Texas history and is more than a way of life: it’s a passion that we all take seriously. Moreover, it is essential for its significant economic contributions, role in the global food supply, cultural significance and potential in non-arable land. It provides livelihoods for millions and delivers vital protein and nutrients to diets worldwide. As global demand for beef and dairy continues to rise, it is crucial to adopt innovative practices and technologies to ensure the supply remains healthy and accessible,” Scott Girard, director of Beef Program Development at MWI Animal Health, told The Dallas Express.
“Despite macroeconomic challenges, American demand for beef remains strong. The reason why is simple: beef is a satisfying, versatile, and complete protein with only a single ingredient: BEEF. At Omaha Steaks, more than 107 years of sourcing from America’s Heartland has taught us supporting our farmers not only gives our nation an economic advantage but also a TASTE advantage,” Nate Rempe, president and CEO of Omaha Steaks, told The Dallas Express.