Developer Plans New Victory Park High-Rise

Victory Park
Rendering of the new tower | Image by Munoz + Albin

A Texas developer is mulling over plans to build a new high-rise in Dallas.

Hines, a Houston-based real estate development and management firm, is currently in talks to build a new high-rise tower on one of the last undeveloped sites in Dallas’ Victory Park, which is celebrating its 25th anniversary, The Dallas Morning News reports.

While Hines says it is still premature to decide what the site will become, the builder is considering a new apartment high-rise development.

Located on Victory Avenue, the building site, owned by Hines and adjacent to the One Victory Park office tower, is one of the only undeveloped pieces of the 75-acre mixed-use development northwest of downtown Dallas.

“We want it to be right with the neighborhood in terms of quality,” said Ben Brewer, senior managing director at Hines, per DMN. “Victory Park is a jewel for Dallas-Fort Worth. It provides residential and entertainment and office space. There have been a lot of players contributing to it.”

Victory Park’s tallest building, The Victor, is conveniently located across the street from the American Airlines Center. The 40-story apartment complex was completed by Hines in 2021 and consists of 344 apartment units.

Houston-based architecture firm Munoz + Albin was responsible for designing The Victor and will reportedly be the lead architect for Hines’ upcoming project in Victory Park.

Munoz + Albin reportedly published renderings of a 23-story apartment tower called “Aire” that was suggested for the site, but the project description was later removed from the firm’s website, with Hines reiterating the fact that it was too early to confirm the design plans.

Hines may face difficulty when it comes time to move to the next stage of development, considering that the permitting process is known for being complex and slow under Dallas City Manager T.C. Broadnax, as reported by The Dallas Express.

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