Local City Named Newest Hub in North Texas

Frisco, Texas, water tower
Frisco, Texas, water tower | Image by LinkedIn

North Texas has been an attractive market for businesses and developers, but one city is standing out for its location, low crime rate, and ability to offer residents a better quality of life than neighboring cities.

Frisco is poised to become the premier hub of North Texas, according to Levi Lascsak, a Dallas-based real estate agent who spoke with WFAA during a recent tour of the metroplex.

Lascask is so confident in his prediction about the city that he has redubbed the metroplex Dallas-Frisco-Fort Worth, or “DFFW” for short.

“We’ve always talked about DFW. I would say it’s going to become DFFW,” he told WFAA.

“We’ll probably be merged with Oklahoma before you know it!” he joked.

While there are many aspects of North Texas that make the metroplex desirable, Lascsak says the majority of homebuyers are choosing to relocate to the Frisco-Plano region due to its proximity to major highways, schooling opportunities, entertainment options, and numerous business opportunities, among other things.

For instance, despite constant construction, he says many residents are choosing to relocate to  Prosper, Melissa, Anna, and Celina because the cost of homes in these areas near Frisco is $50,000 to $100,000 less than in Dallas, Plano, and Frisco.

“We’re seeing a huge demand for new construction right now,” he said, noting that millennials were the largest group of buyers driving new home construction in the metro.

While anything with less than six months of inventory on the market is typically considered a sellers’ market, Lascsak says it is really a buyers’ market because both sellers and builders are willing to negotiate.

“So, you can still work in some incentives,” he said, per WFAA.

As Frisco transforms into a central hub for business and development, it is up to local officials to ensure the region can balance residents’ well-being with city leaders’ economic development goals.

While economic development is purportedly one of the key goals for Dallas City Manager T.C. Broadnax, slow permitting times often plagued the city’s Development Services Department, which is still working to improve and accelerate single-family and commercial turnarounds, as reported by The Dallas Express.

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