Formerly “Dallas Summer Musicals,” Broadway Dallas has teamed up with live show mega-giant, Live Nation. The collaboration promises to keep the Music Hall at Fair Park busy with shows all year.

Since it was opened in 1925, the Music Hall at Fair Park has hosted thousands of events with some of the biggest names in show business.

The hall has seen everything from Broadway productions such as Hamilton, The Phantom of the Opera, and Wicked to speakers such as Dr. Martin Luther King Jr. and comedians and entertainers such as Liza Minnelli, Jerry Seinfeld, Dolly Parton, and Dionne Warwick. Now it is poised to bring even more big names to Dallas.

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Live Nation has already gotten the ball rolling with events already scheduled like K-POP sensations Loona (August 25), Il Divo (August 27), The Australian Pink Floyd Show (August 28), The O’Jays + The Commodores (September 4), A Magical Cirque Christmas (November 19), Zoe (December 9), and Alton Brown (December 10), with many more on the way.

“We are privileged to have the nearly 100-year-old Music Hall in our care,” said Ken Novice, president and CEO of Broadway Dallas. “While Broadway performances take up a significant portion of our calendar, there are dozens of weeks each year where the venue sits empty. This new partnership with Live Nation will help ensure that the Music Hall is occupied as much as possible with diverse, world-class artists and that the legacy of this marvelous venue continues to grow.”

Broadway Dallas is currently holding the production of Disney’s Frozen through August 7.

The increased activity at the Music Hall will prove to be an economic boost for area restaurants, and those who work at Fair Park will be able to clock more hours.

Live Nation has a significant stake in Dallas, as it has partnered with several venues around Dallas, including The Pavilion at Toyota Music Factory, Dos Equis Pavilion, House of Blues Dallas, and The Echo Lounge & Music Hall.