Americans To Attend 10-Plus Holiday Gatherings on Average

Holiday gathering | Image by Dikushin Dmitry

Some 84% of Americans plan to travel for the holidays this year, with the average person planning on attending at least 10 holiday gatherings, according to data from Motel 6.

The privately owned hospitality company recently conducted its sixth annual holiday travel survey to determine the most recent seasonal travel trends. The study revealed that people prefer spending quality time with loved ones and receiving experiential gifts. The company also reported a surge in hotel bookings during the season.

Respondents to the survey included 2,000 Americans who celebrate at least one winter holiday. The poll was conducted between September 25 and September 27 of this year.

According to the survey, 85% of respondents said, “[T]he joy of spending time with friends and family outweighs the challenges of travel.”

Family and friends are not the only ones joining in holiday celebrations. It appears that an increasing number of individuals are considering including their pets in their travel plans this year. The percentage of people traveling with their furry friends has risen from 22% last year to 60% this year.

If you are struggling with gift ideas this holiday season, consider giving a gift that offers a lasting memory. The survey indicates that more than half (56%) of respondents hope to receive an experience-based gift this year, such as travel or another memorable experience.

Interested in unique gift ideas that are all about experiences? Travel blogger Jessica Serna recently shared with the Dallas Observer her top four picks for the best weekend getaways near Dallas, as reported by The Dallas Express. Click here to see the list.

Despite the economic climate impacting 82% of those celebrating, according to the survey, almost 20% more respondents plan to stay at a hotel this season compared to last year.

“The final months of the year are filled with love, excitement, and festivities with friends and family,” said Julie Arrowsmith, president and CEO of C6 Hospitality, the parent company of both Motel 6 and Studio 6, per a news release. “No matter where the road takes you this season, Motel 6 and Studio 6 will be there as your resting place.”

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