FIFA and Coca-Cola announced that the FIFA World Cup Trophy Tour by Coca-Cola will bring the original FIFA World Cup Trophy across North America ahead of this summer’s tournament, with multiple stops scheduled across Texas.
The tour will make 38 stops across Canada, Mexico, and the United States, visiting all 16 host cities for the 2026 World Cup as well as additional markets.
The DX Brief
- The 2026 tour marks 20 years of the FIFA World Cup Trophy Tour by Coca-Cola
- More than four million fans across 182 markets worldwide have seen the trophy since the tour began
- Texas tour dates: Dallas (April 25–26), Austin (April 28–29), San Antonio (April 30), and Houston (May 2–3)
- The final U.S. stop is New York/New Jersey on June 3, just ahead of the opening match of the 2026 World Cup
