The Dallas Morning News has been struggling with its print circulation these past few years, and it is unclear if its recent admission of political bias in coverage will help.

DallasNews Corporation’s financial results for the fourth quarter of 2023 revealed that print circulation declined by $0.6 million, or 4.8%.

“Printing, distribution, and other revenue” fell by 18.7% in the first quarter of 2024 compared to the first quarter of 2023, according to a report, which claimed this drop was mostly due to “a decline in revenue from commercial printing and distribution, and mailed advertisements for business customers.”

Digital and print subscriber figures have also suffered over the past several years, totaling just 144,631 in 2022, a 2.3% year-over-year decline. While the total number of subscribers appears to have rebounded slightly to 145,369 in the first quarter of 2023, by June 30 of that same year, it had fallen to 142,436.

As previously reported by The Dallas Express, DMN’s public editor admitted last month in an op-ed that the news outlet has a left-leaning bias in its coverage and has failed to properly give a voice to individuals who are not on the political left.

“Our Education Lab team, overseen by editor Eva-Marie Ayala, covers a host of hot-button political issues, from school choice (education savings accounts) to culture-war controversies. Readers complain that sometimes conservative voices do not show up in those stories. I would agree,” Stephen Buckley wrote in the op-ed.

Buckley admitted that improvement was needed to ensure that DMN is fair and objective. He quoted executive editor Katrice Hardy, who seemed to agree.

“Often our work can come across as lacking objectivity because we haven’t gotten the other side, but even if we haven’t, we often don’t say how we tried to reach the person. Sometimes when you’re not transparent about those efforts, it can appear as if you’ve never tried,” Hardy had said, according to Buckley.

DFW residents have previously lambasted DMN’s lack of objectivity.

“The news should be based on facts, not opinions. When media is clearly driven by political activism, most people are distrusting of it,” Texas Coalition for Kids president Kelly Neidert previously told DX.

DX reached out to DMN publisher Grant Moise for comment but did not receive a response by publication.