The long-awaited redevelopment of Dallas Midtown has officially begun, with construction underway at the former Valley View Center site.
Work has begun on The Premier at Dallas Midtown, a six-story mixed-use apartment building near Preston Road and LBJ Freeway that will mark the first vertical development in the broader Midtown vision. As previously reported by The Dallas Express, Beck Ventures unveiled plans for the first phase after demolition of the former mall site was completed in 2023.
The start of work marks the end of years of planning, debate, demolition, and infrastructure hurdles at one of Dallas’ most prominent, long-underutilized properties.
Crews work at the Dallas Midtown site | Image by Beck Ventures
Dirt work begins at the Dallas Midtown site | Image by Beck Ventures
Excavation begins at the Dallas Midtown site | Image by Beck Ventures
A First Step In A Much Larger Vision
The roughly $85 million first phase is expected to include about 300 apartment units, ground-floor retail, and additional amenities. The project is being developed by Beck Ventures in partnership with Anthem Development and Prime Life Technologies America, a joint venture involving Toyota Motor Corporation and Panasonic Holdings Corporation.
For Dallas, the significance extends beyond a single building. The former Valley View site has long been viewed as one of the city’s most significant redevelopment opportunities because of its location near LBJ Freeway, the Dallas North Tollway, and Preston Road.
The groundwork for Dallas Midtown was laid in 2015, when city leaders backed a broader redevelopment vision for the Valley View-Galleria corridor with a tax increment financing district intended to support infrastructure and long-term investment. That vision called for a dense, walkable district with a mix of housing, offices, retail, entertainment, and open space.
From Stalled Mall To Strategic Corridor
The Valley View property has sat at the center of redevelopment conversations for years. Beck Ventures acquired the site in 2012, and the mall itself closed in 2015 before final demolition was completed in 2023.
Since then, Dallas Midtown has been discussed as a potential catalyst for the wider International District. More recently, the former Valley View site also drew attention as one of two Dallas finalists under consideration for a potential future Dallas Mavericks arena site, as previously reported by The Dallas Express.
That combination of residential development, infrastructure investment, and broader long-term interest has only raised the stakes for whether Dallas Midtown could become the catalyst long envisioned for the site.
Dallas City Council Member Bill Roth said the project could help reshape one of the city’s most strategic corridors.
“Premier at Dallas Midtown will bring new residential, retail, dining, and office space to one of our city’s most strategic corridors, creating jobs, boosting our tax base, and delivering the walkable, vibrant urban district our community has been asking for,” Roth said.
Scott Beck, president and CEO of Beck Ventures, cast the groundbreaking as the beginning of something larger than a single structure.
“Our promise is not just to construct buildings but to build a vibrant community,” Beck said. “This transformation reflects our collective vision to make Dallas an even greater city.”
What Comes Next
The Premier is expected to take more than two years to complete, with additional phases of Dallas Midtown dependent on future financing, infrastructure progress, and market conditions.
Still, the start of visible construction at Valley View marks a meaningful shift for a site that, for years, was defined more by demolition plans and delays than by new development.
For now, Dallas Midtown has moved beyond renderings, plans, and delays and into construction.