Social media sensation Jake Paul has entered into a partnership to acquire 25 Dog Haus franchises, including a location in Dallas.
Dog Haus, known for its signature all-beef hot dogs and “handcrafted proprietary Haus Sausage,” has more than 50 locations across the United States.
Dog Haus CEO Michael Montagano says welcoming the “once-in-a-generation talent” onboard “was a no-brainer.”
“As I’ve gotten to know Jake, our partnership is very little about his celebrity or reach. It’s about his brain,” said Montagano, per The Dallas Morning News.
Dog Haus prides itself on using quality ingredients and maintaining strict and clean establishments. According to its website, its beef is “100% genetically tested, humanely raised, hormone- and antibiotic-free.” As for its locations, Dog Haus focuses on maintaining spotless stores with employees donning “crisp, clean uniforms.”
“I think Dog Haus is just an amazing environment — drinks, food, people, and just being able to grow into something I actually enjoy and love, being there and getting to help with marketing, growing franchises is something I’m super passionate about… A lot of people who know me know that I’m a big food person. I believe I have good taste, and so I can share that with my fans,” Paul told DMN.
As previously reported by The Dallas Express, Paul is set to fight legendary boxer Mike Tyson on November 15 at the AT&T Stadium in Arlington. The fight was initially supposed to occur in July but was delayed following reports that Tyson suffered an ulcer flareup.
To secure the event, the state of Texas is contributing over $1.8 million, with the City of Arlington pitching in an estimated $247,000 for the honors to host the fight.
Are you curious to try the Jake Paul-backed hot dog? Dallasites can grab a bite inside Kroger’s near the intersection of Mockingbird and Greenville.