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Dude Perfect to Leave Frisco for New HQ


The sports comedy group, Dude Perfect, will be leaving its current Frisco location. | Image by Overland/Dude Perfect

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The sports comedy group, Dude Perfect, will be leaving its current Frisco location. They have not announced their new location, but they plan to go wherever their new architecture firm partner takes them.

They are working with the San Antonio-based firm Overland Partners with the plan in mind to build a new headquarters featuring a 330-foot tower, a project which could cost almost $100 million. It will probably take about two years to complete from the start of construction.

Overland describes the 330-foot tower as “a vertical expression of the brand known for their impossible shots.” Additionally, “inside, visitors will get to try their hand at the impossible shot as they ascend through a series of floors leading up to the top of the tower, surrounded by city views. Encapsulated by the sweeping fabric structure, the iconic tower will be a focal beacon of Dude Perfect.”

The design for the headquarters has been over a year in the making. Overland Senior Principal Bryan Trubey calls the design “a physical representation of what makes [the] brand so iconic.”

The location will double as an entertainment destination.

This past summer, the group was on their “That’s Happy” tour. They traveled from June to July to Little Rock, Arkansas, Chicago, Atlanta, Las Vegas, and Pittsburgh, and they ended their tour in Dallas at the end of July at the American Airlines Center.

The five co-founders are all from Texas, and, according to founder Coby Cotton, they “would love for [the headquarters] to be nearby.” There are other cities of interest, however, including Los Angeles and Atlanta.

Last month, Cotton was “officially made an astronaut” when he underwent a 10-and-a-half minute space launch in the RSS First Step capsule.

Along with the Dude Perfect destination, Overland is working on designs for Fair Park and the Episcopal School of Dallas.

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