DFW Franchisee Opens 5th Salata Restaurant

Salata Salad Restaurant
Salata Salad Kitchen | Image by Salata Salad Kitchen

East Dallas native Michael Mina has opened his second Salata Salad Kitchen location in Frisco at the Shops of Eldorado.

“It’s a thriving environment brimming with diverse, health-conscience individuals and families who lead vibrant, active lives,” Mina said in a news release. “I’m eagerly anticipating contributing to this welcoming community through Salata. We aim to create a dining experience for all ages that harmonizes with their wellness-oriented lifestyle and become one with the area.”

It’s the company’s 98th store opening in the U.S. For Mina, it’s his fifth Salata Salad Kitchen franchise. The others are in Downtown Dallas and Park Cities — the Dallas suburbs of University Park and Highland Park.

“Michael’s been a fundamental part of our brand since the beginning,” Salata president Michele Maerz said in the release. “He has played an integral role in Salata’s growth journey, embodying our mission and values wholeheartedly as we look to empower our guests wherever they are. We’re thrilled to have him open this latest Salata restaurant in Frisco.”

Founded in Houston in 2005 by Berge Simonian, Salata allows customers to build their own salads and wraps using more than 50 toppings and signature dressings. The menu also offers soups, organic teas, and lemonades.

The company marked the grand opening of the Frisco location on Thursday, contributing 10% of sales to St. Jude Children’s Research Hospital, according to the release.

Salata also operates franchises in Georgia, Louisiana, North Carolina, and California. In 2020 and 2019, the company was included among the Top 100 Fast Casual Movers & Shakers. It has partnered in the past with Nation’s Giant Hamburgers, a California-based chain that has expanded its Texas footprint lately, as covered by The Dallas Express.

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