Bass Pro Shops To Remain Focused on Affordability

Bass Pro Shops CEO Jimmy Morris focuses on affordability amid inflation, according to a report by Fox Business:

“The founder and CEO of Bass Pro Shops, Johnny Morris, says that despite inflation, the hunting, fishing and outdoor sporting brand will remain focused on affordability heading into boating and fishing seasons.

“Inflation remains high at 3.4%, above the Fed’s 2% goal, though it dropped from its peak of 9.1% in June 2022.

“Inflation is here. It’s real,” Morris told FOX Business during a video interview.

“In April, energy prices rose for the third month in a row, and the cost of gas increased by 2.8%, according to the Labor Department’s consumer price index (CPI).”

To read the full Fox Business article, click HERE.