Some nutrition experts claim ‘Big Food’ is working overtime to push back against Ozempic as it threatens to eat into its revenue.
With the massive popularity of weight loss drugs like Ozempic, the snack food industry could see a big cut in its profits. To make matters worse for these food manufacturers, the current administration in Washington is on the offensive against key processed food additives, like certain food colorings.
“Ozempic is breaking the food addiction cycle – but Big Food isn’t going down without a fight. For decades, ultraprocessed foods have been engineered to hijack the brain’s reward system – perfecting the ‘bliss point’ of sugar, salt and fat to keep people hooked,” Dr. Mark Hyman said in a recent Instagram post, per Fox News.
Dr. Hyman says the snack food industry is unhappy with the growing pushback against unhealthy processed snacks.
“Our food system is broken. It’s built to create addictions, push ultraprocessed junk and profit off public health crises.”
Dr. Hyman, along with St. Louis, Missouri, weight-loss and life coach Charles D’Angelo, says the industry has been working to outsmart our better judgment when it comes to healthy eating choices.
“They are even outsmarting these medications and different health trends by engineering foods that bypass your hunger and can ultimately lead you to be more reactive than you otherwise would be,” said D’Angelo.
As detailed in The Dallas Express, packaged and processed foods tend to be carbohydrate-heavy and low in protein. These snacks are designed to be palatable and convenient, leading consumers to overeat them while forgoing more nutritious options.
D’Angelo says that even when snacks are marketed as having higher protein content and fewer carbs, they still tend to be ultra-processed.
“They’re not just selling junk food anymore. How many things do you see when you go down the grocery store aisle that say high-protein or low-carb, but they’re still ultraprocessed? And it’s engineered to hook you,” he said.
“That’s not nutrition. It’s marketing.”